"A theory of instruction should specify the experiences which most effectively implant in the individual a predisposition toward learning" (p. 40).
"A theory of instruction must specify the ways in which a body of knowledge should be structured so that it can be most readily grasped by the learner" (p. 41).
"A theory of instruction should specify the most effective sequences in which to present materials to be learned" (p. 41).
"A theory of instruction should specify the nature and pacing of rewards and punishments in the process of learning and teaching" (p. 41).
Brunner, J. (1966). Toward a theory of instruction. Cambridge, MA: Harvard University Press.